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Tulsa World dropping PDF's, offering new "E-edition" at cost near real paper

Started by sgrizzle, June 14, 2010, 08:37:22 AM

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sgrizzle

QuoteThe Tulsa World e-edition is a new way to see the news and information created by the largest news staff in Northeastern Oklahoma.

It's just one of the many changes we have made today at tulsaworld.com. Learn more about the other changes.

Each day, you will be able to have access online to the same pages that appear in the print edition, plus features and options to better connect you to additional editorial and advertising content.

The e-edition will replace the print edition PDFs that were previously available at tulsaworld.com.

The e-edition is perfect for those who want to see the printed newspaper and can't have it delivered to their home. The e-edition is accessible anywhere with high-speed Internet access and will be available each day at 7 a.m. Central Time.

The e-edition is the newest way to access the award-winning journalism and advertising specials available in the Tulsa World. The e-edition does not change the free access to the online content on tulsaworld.com.

Learn more
Here are the subscription rates for the e-edition:

Yearly Subscription, 12 months at $10 a month

6-month Subscription, 6 months at $11 a month

Monthly Subscription, 1 month at $12 a month

Weekly Subscription, 7 days at $6 a week

Sunday-Only Subscription, One issue for $2

Single-Day Subscription, One issue for 75 cents (Monday through Saturday)

Watch a video demonstration of how the e-edition works.

See a free e-edition to experience it.

Read more about the features and get all your questions answered.

To subscribe, go to tulsaworld.com/e-edition.
Read more from this Tulsa World article at http://www.tulsaworld.com/news/article.aspx?subjectid=11&articleid=20100614_11_0_TheTul339286

Hoss


Red Arrow

Most technical references like engineering handbooks are the same price on CD/DVD as in hard copy paper.  The cost of production appears to be irrelevant.  They are selling intellectual material.  At least that's my guess.
 

sgrizzle

Quote from: Red Arrow on June 14, 2010, 11:51:39 AM
Most technical references like engineering handbooks are the same price on CD/DVD as in hard copy paper.  The cost of production appears to be irrelevant.  They are selling intellectual material.  At least that's my guess.

Yes, but the intellectual material is free on their website if you don't want the layout. You're paying for the layout.

Red Arrow

Insufficient reference to "They" on my part.  I was still referring to the technical handbooks.

I appreciate that the actual news from TW is still without direct cost.  I get the paper at home so I have no guilt about reading on line for free.
 

Conan71

Quote from: Red Arrow on June 14, 2010, 12:13:56 PM
Insufficient reference to "They" on my part.  I was still referring to the technical handbooks.

I appreciate that the actual news from TW is still without direct cost.  I get the paper at home so I have no guilt about reading on line for free.

I never feel guilty after reading the Tulsa World, just filthy.
"It has been said that politics is the second oldest profession. I have learned that it bears a striking resemblance to the first" -Ronald Reagan

Hoss

Quote from: Conan71 on June 14, 2010, 12:28:52 PM
I never feel guilty after reading the Tulsa World, just filthy.

Pretty much the same feeling I get when I attempt to read the  Jokelahoman....

sauerkraut

Print newspapers have just become too expensive to buy every day, and $2.00 for a Sunday Paper is over the top, many folks don't buy 'em any more. I remembr the days of the 10 cent newspaper and the 25 cent Sunday Paper. Even worse there is not much in them, just alot of ads- Yep,
Proud Global  Warming Deiner! Earth Is Getting Colder NOT Warmer!

Mike 01Hawk

What cracks me up is one day I went to KTUL.com and got abreast of all the news in about oh... 5min.

Then for whatever reason I had the TV on and the 6'oclock news came on.  It took 30min to cover what I had done in 5 min myself.

Why anyone would want to sit thru local news or fumble with a printed newspaper is a bit beyond me considering how quickly and easily it is to drill down to what you're interested in on the net.

Hoss

Quote from: sauerkraut on June 15, 2010, 11:59:27 AM
Print newspapers have just become too expensive to buy every day, and $2.00 for a Sunday Paper is over the top, many folks don't buy 'em any more. I remembr the days of the 10 cent newspaper and the 25 cent Sunday Paper. Even worse there is not much in them, just alot of ads- Yep,

I bet you remember papyrus and Sanskrit also.

Red Arrow

Quote from: Mike 01Hawk on June 15, 2010, 12:05:54 PM
Why anyone would want to sit thru local news or fumble with a printed newspaper is a bit beyond me considering how quickly and easily it is to drill down to what you're interested in on the net.

Local news is a background noise while preparing dinner.

A printed paper offers more opportunities for something to catch your peripheral vision.  It can also be used for kitty litter or lining the bottom of a bird cage.
 

custosnox

Quote from: Red Arrow on June 15, 2010, 12:39:15 PM
Local news is a background noise while preparing dinner.

A printed paper offers more opportunities for something to catch your peripheral vision.  It can also be used for kitty litter or lining the bottom of a bird cage.
I find it handy for fire starter.

Gaspar

PDF does not offer them the ability to track readers, the electronic edition does.  Each story viewed and each anchor you skip to is recorded along with your IP address.  This way they can track what you are interested in for advertising placement and marketing.

They can develop user profiles for the registered users and target marketing campaigns to guests.  With this level of data they can also sell lists based on your interests if they choose to.  Soon you will notice that the pages you view will include advertisements geared to your interests rather than just general advertising, and they will be able to sell that service to their advertisers.

The pdf format they were using only allowed them to track you by section.  Now they will be able to track you by story and log how much time you spend on each story that interests you.

When attacked by a mob of clowns, always go for the juggler.

Hoss

Quote from: Gaspar on June 15, 2010, 03:09:52 PM....Soon you will notice that the pages you view will include advertisements geared to your interests rather than just general advertising, and they will be able to sell that service to their advertisers...


One word:

Adblocker...

Ok, that's two words...

I haven't seen an ad in years using one.

Conan71

How many people here will this move honestly affect?  It doesn't change my life one iota.
"It has been said that politics is the second oldest profession. I have learned that it bears a striking resemblance to the first" -Ronald Reagan