PRHYME Downtown Steakhouse at the Brady Hotel Center

[TheLofts@120]

W3 Real Estate is pleased to announce that Justin Thompson will be joining us in Brady, bringing his latest restaurant concept to the Brady Hotel Center, home of the Fairfield Inn by Marriott at 111 N. Main.  Justin's latest concept will be called PRHYME Downtown Steakhouse.  

This brings the third out of four ground floor tenants for this new project.  We hope to announce the fourth and final tenant soon.  For more information, see the article from today's Tulsa World online edition.

http://www.tulsaworld.com/scene/article.aspx?subjectid=371&articleid=20120806_371_0_Justin214637

Will

[rdj]

Is this RHYME with a P or PRIME with a HRY?

[TheArtist]

Yea, might want to reconsider the name before they get too far along.   I was, and still am, surprised at how many people don't get that Decopolis sounds like Metropolis not  Deco- pole- iss  lol.  They will correctly say Metro and then Metropolis, but not Deco and then Decopolis.  Go figure.  

[Gaspar]

I was at a meeting last night where someone pronounced it Pry Me.

[DowntownDan]

I assume its just a funny spelling of PRIME, as in a Prime Steakhouse.  I'm not big on funny spellings of words in titles.  Suburban shopping malls have gotten especially bad at it.  The name really is the smallest issue to me though.  I love seeing another great tenant in the District as part of the hotel. 

[carltonplace]

MEATS R US?

[JCnOwasso]

MEATS R US?

"Sit your arse in the seat, we'll bring you some meat"

[TheArtist]

Now this spelling works better      www.prhymesteakhouse.com  

[TheArtist]

Ok,,, wait a sec. That is the actual spelling, the thread title has it wrong.

[Townsend]

Ok,,, wait a sec. That is the actual spelling, the thread title has it wrong.

Both spellings are mistakes in my opinion.  Why confuse people?  We live in Oklahoma.  Land of tortil-las and qwessadil-las.

[TheTed]

At least the name actually tells you something about the type of establishment. Unlike all those stupid play on numbers names that are so popular like One11 or something.

[Gaspar]

Prime Steak House is already in use by about 100 steak houses across the country.  I can only assume that the creative spelling is an attempt to be creative and create a separate brand identity.   Kind of like naming your child Steffanniee to show people how creative you are.  Just sets things up for future confusion and eye rolling.

It also makes it difficult to become well indexed on the internet.  If a traveler is looking for a steakhouse in Tulsa to wow some clients and he searches for a "Prime" steakhouse, he will likley get a list that includes Mahogany Prime Steakhouse, Flemmings Prime Steakhouse, Polo Grill, and Phryme Steak House .  I am probably more likely to choose one of the offerings with a classical name.

Here's my two cents. . .If it were me, I would call it The Brady Prime Steakhouse.  That would do two things, first people would begin to refer to it as "The Brady Prime," a name with nice rhythm, and that would link it to the history of Tulsa even though it's a new offering, and connect it to downtown.  Sure as hell beats telling somone you are taking them to "Prime" and then having to to say "It's spelled Pryhme" without rolling your eyes.

[rdj]

Here's my two cents. . .If it were me, I would call it The Brady Prime Steakhouse.  That would do two things, first people would begin to refer to it as "The Brady Prime," a name with nice rhythm, and that would link it to the history of Tulsa even though it's a new offering, and connect it to downtown.  Sure as hell beats telling somone you are taking them to "Prime" and then having to to say "It's spelled Pryhme" without rolling your eyes.

But then you'd fall out of favor with "This Land Press" and their followers that are trying to abolish any mention of the word Brady in Tulsa.  They successfully sought the removal of "Brady" from "The Brady Tavern" and its now just "The Tavern".  I certainly agree with their sentiment, but choose to use the past as a guide for future behavior rather than seek to erase any record of the sins of our predecessors.

[Gaspar]

But then you'd fall out of favor with "This Land Press" and their followers that are trying to abolish any mention of the word Brady in Tulsa.  They successfully sought the removal of "Brady" from "The Brady Tavern" and its now just "The Tavern".  I certainly agree with their sentiment, but choose to use the past as a guide for future behavior rather than seek to erase any record of the sins of our predecessors.

100% agree. 

[Townsend]

They could add in heavy beat house music after 10PM and call it the P-rhyme.